So you’ve got your Google Street View tour and you’re ready to put it to good use on your website! Here’s a handy guide to embedding you new 360 degree tour so all your website users can view it.
First of all head to www.maps.google.com and type in your business name to find your business listing.
On the side bar you’ll see some photos. Click on these to load the gallery view.
Now scroll down the side bar to select a photo which has a 360 degree view icon on it, like you see in the bottom left of the photo on display here.
Firstly position yourself in the tour exactly how you want, as this is how the tour will display when it loads on your page. Most tours have a natural start point, such as the front door, or a reception area. Now simply head to the top right and click on the three dots, and click on ’Share or Embed Image’.
This will bring up an embed dialog which will generate a HTML code for you to copy onto your web designer. All you need to do is select the ‘Embed Image’ function, and click on the drop down to select which size you’d like it embedded at. Finally simply copy the HTML code in to your web design software, and it will display exactly as you set it to.
If you have any issues with embedding your tour just give our customer services a team a call on 01234 889785, and a member of the team will be happy to help.
The working relationship between EpicTech Media and Rob Creswell began early in 2017. Rob was looking to have a video produced that would help promote a race team and heard about EpicTech Media from an existing client that highly recommended our services.
After meeting with Rob and hearing what he wanted to achieve with the video, our team were booked for a days’ filming at Santa Pod Raceway located in Podington, Bedfordshire. An evening shoot at a local warehouse was also scheduled to capture some night shots in order to generate suspense, aiming to draw in the audience even more.
The final video, which can be seen here, was completed within three weeks, including both days spent on location at Santa Pod and the warehouse. The feedback that has been received on the video has been fantastic and it has received 665 organic reviews from the community at the race track in around 6 weeks.
“Extremely happy with the end result. I asked for a lot, but they have accelerated my excitement for the car and boosted my drive taking it to the track. Awesome video! Fast and loud with a sophistication to match the car, the guys at EpicTech Media dragged it through the finish line in style!” – Rob Creswell
Rob is at the early stages of designing a new car that will have heavier sponsorship and advertising. He plans to commission EpicTech Media to produce a video for this project in the not too distant future.
There are many ways that videos can help your business, Rob used his as a promotional tool but EpicTech Media also provided corporate videos, event coverage and many other service, all of which are fantastic ways to showcase what your business is all about. If you would like to find out more about what we do, or perhaps have a project in mind, give us a call on 01234 889785 or email firstname.lastname@example.org and we will be happy to talk about what we can do for you.
One of EpicTech’s points of pride is building great relationships with our clients. A great example of this is the ongoing relationship with Zoedale, a supplier of flow control and actuated valve solutions.
Case Study – Zoedale
Back in 2014, Tim Guest, director of Zoedale, was looking to have a corporate video produced, but found that the quotes coming in were way out of budget. EpicTech Media came up as a recommendation and a meeting was arranged. Tim found the EpicTech guys very professional and decided to go ahead from there.
“Working with EpicTech has been great, for each of the videos we have had done, we’ve met up with the guys onsite and gone through my design brief and what we have wanted to get out of the video.”
Whilst onsite, the EpicTech team took aerial footage and photos to be used in the video and were also able to help source a voiceover artist to meet their client’s requirements.
After a little collaboration and creative input from EpicTech, they were able to go away, help refine the script for the video and produce a product that was in line with Zoedale’s brand identity and delivered the right message, resulting in direct business for Zoedale.
“They deliver a really good finished product for us, every time.”
Zoedale were so pleased with that first video that they have subsequently commissioned further videos to demonstrate specific products and services that they offer. As a result, they have noticed increased website engagement and sales of specific products and capabilities demonstrated in the videos.
“I would definitely recommend EpicTech, and actually have given their details to a couple of people, absolutely no problem recommending them.”
If you are looking to produce a professional video that promises to deliver exactly the message your business requires, give the EpicTech team a call on 01234 889785 or email email@example.com
Playing around with virtual reality has increased massively in popularity over the last few years. Since Google first introduced Cardboard in 2014, the amount of VR games and other experiences available has sky-rocketed.
Google have been instrumental in making the virtual retail experience available to everyone with inexpensive headsets and plenty of material to explore on app stores and YouTube. Thanks to this simply designed, put together yourself headset, anyone with a smartphone can now not only enjoy immersive gaming experiences, but can take a virtual walk around some of the most amazing places the planet has to offer, as if they were really there! Thanks to these amazing virtual tours, the street art of Rome and ancient Sicilian temples can be explored like never before. Short of actually being there, of course! It’s even possible to travel back 2,500 thousand years to see what it must have been like to see the Greek temples!
Google Cardboard can be put to more practical uses too. Imagine being able to walk around (virtually of course!) a hotel in different country before booking, or a university campus before travelling hours across the country just to have a look. The possibilities are endless; holiday destinations, leisure facilities and wonders of the world can all be experienced for the princely sum of around £5
For businesses across the world, this has also opened up the opportunity to allow potential clients to visit your premises before, well, visiting your premises! Alongside Google Street View and Inside Premise Tours, any business from a retail store to a coffee house can allow customers to get a feel for the place before they visit!
If you would like to explore the possibility of using virtual tours for your business, give us a call here at EpicTech on 01234 889785 or email firstname.lastname@example.org and we will be happy to help.
Are you a local business owner? We know how important it is to get customers through your door, so imagine if you could do just that through your website – with a 3D tour, you can! Enter our competition to win a Google street view tour of your business– how cool is that!
Win a Google Street View Tour Competition
All you need to do is get your mobile out and send us your best office selfie! You can be as wacky, creative, professional, or as funny as you like! Just one person, or the whole team if you can manage it! The winner will get our professional production team onsite to film a high res Google Street View Tour including after editing. So, get your entry posted below by midnight on 10th May 2017 – good luck!
Rules: Maximum of 25 images. No cash alternative will be available. Entrants must post their selfie to the competition post on Facebook, an entrant will be decided upon by EpicTech Media, the judge’s decision is final and will be announced through our Facebook Page. The winner will also be asked to participate in marketing activities and your entry confirms your confirmation of this. This competition is hosted by EpicTech Media and is no way connected or endorsed by Facebook. NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN.
Stepping in front of a camera can be a little more daunting than you think. Sociable individuals who are never short of something to say suddenly find themselves tongue tied and feeling awkward. There’s something about having a camera trained on you that changes your perception of the world and your place in it.Whether you’re working on a product promo or a full-blown corporate video, the first thing you need to understand is that most people have felt the same.
5 Tips for Being Confident on Camera
If you want to be more confident and natural in front of the camera, here are our top tips for calming those nerves and focusing your thoughts.
Spruce Yourself Up
When you feel smart, you act smart. It’s not true for everyone but for most putting on a new outfit, getting your hair done or even buying a new pair of shiny shoes can make you feel super-confident and ready to face the world. Business men and women know this is true – ever since the days of power dressing back in the 80s, there’s always been a close affinity between clothes and confidence. If it’s your first time in front of the camera, pay special attention to how you look.
Practice, Practice, Practice
It’s a time-honoured way of getting used to almost anything. If you spend more time in front of the camera, you literally get better at it. We all have smart phones nowadays, so it’s easy to make your own videos and then watch them for feedback. If you haven’t, the bathroom mirror is the next best option. Practice until it all seems quite natural.
Learn to Relax
Easier said than done for many people but there are several ways to relax. Concentrating on something as simple as your own breathing or using meditative techniques can release all that tension. The more relaxed you are, the more natural you’ll be in front of the camera.
Organise Your Thoughts
When you know what you are going to say, it’s easier to be confident in front of the camera. There may be a script you need to learn or you simply have to talk on a well-rehearsed subject to do with your business. Write down what you need to say and make sure you know it off by heart before you go for a take. That way you have one less thing to worry about. It can be a mistake to leave learning your script to the last minute, give yourself a few days in the run-up to filming. The ‘little and often’ approach tends to work much better than cramming for hours the night before!
Pretend You’re Talking to a Customer
There are plenty of situations where we simply forget about our surroundings and act naturally. That could be talking to a customer, having a chat or explaining something to your boss or even running a presentation for a sales meeting. Rather than thinking you’re under the gaze of an all-seeing camera, pretend you’re in a more comfortable and easily managed situation. You can even pretend that you’re talking to your nearest and dearest if it makes you feel relaxed.
There are plenty of other tips if you want to stay relaxed on your shoot, for example, eating beforehand or making sure that you give yourself enough time to prepare. Find what works for you and remember one thing – you can always take the shot again if you get it wrong first time.
If you would like to find out more about how video can be used for your business, give us a call on 01234 889785 or email email@example.com and the EpicTech team will be happy to help!
Digital Imaging Technology has advanced so much over the past 10 years with the introduction of Google Street View, that we’re now at a point where photographs can become fully immersive to give a complete 360° experience. Street View has allowed us to explore the world and visit the most picturesque of places, without even having to move our feet!
The Google Eco system is becoming more and more important every day for businesses. As Google My Business now has a major impact on search results and the visibility of your website, along with the acquisition of YouTube, Google have become more and more focussed on visuals.
Having recently become Google Street View Trusted, we now have the ability to capture the inside of your business premises using a wide-angled 360° camera, so those viewing your business on Google Maps will now be able to experience a virtual tour of your company!
Google Street View Trusted
How does it work?
To make this work, we use a wide-angled camera specialised to capture 360° images. With the 360° camera placed on a freestanding tripod, it connects to our mobile device through Wi-Fi. Using the connected phone, we then trigger the camera to take snapshots of the room, to produce clean 360° images.
Back at the office, we then edit these images to make them suitable for Street View, ready for your virtual tour to be viewed by the public!
What are the benefits of Google Street View for Inside Tours?
There are several benefits to having an Inside Tour of your premises on Google Street View:
As a business, engaging your customers is key! Virtual tours allow customers (and prospective customers) to explore the premises and get to know your company better, not to mention building the trust they have with you. They will (at the very least) be curious and want to have a thorough look around, ideally leading to a few easy clicks through to your website.
Of course, having a tour of the inside of your business premises will add credibility for viewers. By show casing your premises online, you are allowing people to see the character and style of your company, your business looks professional and authentic.
Standing out from the crowd
Consumers are more than likely to be researching your company and comparing you to your competitors when deciding which business is best for them. Having a virtual tour on Google can help your business look more official and professional and provide an extra level of confidence, giving you the edge over your competitors. Be one step ahead of the crowd!
Search Engine Optimisation
Adding more content to your Google My Business profile will improve the visibility of your website on the search engine’s natural rankings. This means that the more visitors that come across your website and like what they see, the more chance there is of that visit generating into a valuable business lead.
Google Street View Inside Premises Quote
If you would like to find out how we can create a 360° virtual tour for your business on Google Street View, then get in touch with us today on 01234 889785 or email firstname.lastname@example.org for a free quote!
We all know how fast technology is evolving, it doesn’t seem five minutes ago that there was a big fuss about how HD was going to make everyone look old by showing every wrinkle! Now, with the introduction of 4K cameras, there is a bit of a battle taking place to decide if 4K is worth the extra, considerable spend. It’s not just the price of the actual video equipment that needs taking into consideration: file storage, transfer and processors will also have to be upgraded to keep your whole media package up to speed and able to cope.
HD Versus 4K – what’s the difference?
4K simply refers to the resolution of an image, HD is 1920 pixels wide and 1080 pixels across whereas 4K is 3840 pixels wide and 2160 pixels across, meaning the image has 4 times as much detail as HD. There are, of course, some good reasons to take the plunge with 4K:
It will future proof your videos. As technology moves forward and 4K becomes mainstream, you will essentially be ahead of the game and will not need to update your equipment again, for a little while anyway.
The results on large 4K screens are stunning.
It allows for changes to framing in post-production without losing HD quality, but only if your final format is HD and not 4K.
It’s also a great selling point if you’re reselling your video.
HD versus 4K
There is always a flip-side, and there are just as many good reasons to stick with HD:
HD cameras are much cheaper to hire and buy. This means you remain competitive.
Unless the video is going to be shown on a big cinema screen, 4K is currently unnecessary. If your audience is going to be using mobiles, laptops or even a large HD TVs, then HD is really all you need!
Internet speeds are limiting the resolution of videos that people can watch, so most people will be unable to stream 4K, vastly limiting the audience. That being said, Netflix have recently started streaming series such as House of Cards in 4K, but you can only watch these if you have a 4K TV!
HD Versus 4K – Conclusion
When making the decision whether to go for 4K or HD, you really need to take into consideration your budget as a whole and decide if the additional expense for 4K is justified. For instance, the amount spent on a 4K camera could instead be allocated to hiring a professional actor which would make a far more noticeable difference to the quality of your video. Of course, if budget is not an issue, there is no reason not to go for 4K!
Still a bit unsure as to which standard to go for? EpicTech Media have experience in working with a wide range of cameras, both 4K and HD, and will be more than happy to offer help and advice. Our team will ensure you make the right choice for your production, give us a call on 01234 889785 or email email@example.com today!
All businesses these days are aware of the need for an online presence. From large corporations, right through to the one-person operations, to be successful, you need to be found, and online is where we all look! So, you go to the effort and not inconsiderable expense of having a website built that shows off your product or service to its fullest potential, but how do you make yours stand out from the rest? The key is engagement, you want potential customers to not only visit your website, but to find it interesting enough to stick around and really see what you do!
Does My Website Really Need Video
This is where videos give by far the best results. People process information much faster and much easier when it’s in a visual format. We will skim over blocks of text but a video will catch and hold our attention. Take demonstrating a product, for example, showing a video of how it works gives the consumer a much faster, more interesting and easier to understand explanation than a 1000 word article! As internet users, we are impatient and skim read at best! Video is also a great idea for your website because it shows the personality of your company in a way that words simply cannot. By adding a video to your site using keywords, tags and links, rankings on search engines such as Google can be greatly improved meaning your website will be more easily found by those looking for your particular product or service.
Having video on your website gives incredible versatility and are viewable on demand. Unlike traditional marketing, videos can be viewed whenever and wherever is convenient to the consumer, they can be viewed on mobile phones, tablets, laptops and PCs, meaning they can be seen almost anytime, anywhere! Combine that with the fact that video can also be shared across all social media platforms and you begin to see that videos are an extremely powerful marketing tool!
If you would like to explore having a video made for your website, why not give our team a call on 01234 889785 or email firstname.lastname@example.org to see what we can do for you!
Earlier this year EpicTech Media joined forces with the Fire Protection Association (FPA) at their Test Centre in Blockley Gloucestershire to create a video production, aimed at showcasing their advanced fire testing facilities.
Video Production at 1000 Degrees!
The FPA is the UK’s national fire safety organisation, and work to identify and draw attention to the dangers of fire and how their potential for loss is kept to a minimum. Since their formation in 1946, the FPA has attained an unrivalled reputation for quality of work and expertise in all aspects of fire including research, consultancy, training, membership, publications, risk surveying and auditing.
EpicTech Media was commissioned by the FPA in January 2016 to produce a video showing some demonstrations at an open day at their fire test laboratory, and produce two promotional films using this footage, as well as a large pool of archive footage.
To produce the video, a team of two videographers travelled to Blockley to capture the event with multiple cameras.